42 Below Feijoa Vodka

42 Below is New Zealand vodka ; 42 Below Feijoa vodka is the meridian.

This vodka really does have a distinctive feijoa flavour ; lending itself to mixing in cocktails - both long and short.

My favourite way to drink feijoa vodka is in a long cocktail with elderflower cordial and soda water. Not too sweet and not too strong.

Go make yourself a drink, then come back and amuse yourself with some 42 Below adverts.

Their PR strategy has to be admired.